Climate Change and the Role of Circular Economy in India

Climate change is no longer a distant threat—it’s a lived reality. India is already experiencing its effects: rising sea levels, erratic monsoons, heatwaves, and crop failures. But amid the grim forecasts lies a powerful solution: the circular economy.

Unlike the linear model of ‘take-make-dispose,’ a circular economy focuses on regenerating resources, designing out waste, and keeping materials in use for as long as possible. EcoKaari’s model exemplifies this concept—upcycling plastic waste into functional products.

Circular Economy: Local Solutions for a Global Problem

India generates over 3 million tonnes of plastic waste annually, much of which is single-use and non-recyclable. Landfills are overflowing, and plastic is entering food chains and oceans. A circular economy tackles this by turning waste into opportunity.

At EcoKaari, we collect and clean used plastic wrappers, which are then cut and woven into textile-like fabric. The process is manual, energy-efficient, and non-polluting. It not only diverts waste from landfills but also creates jobs for local artisans.

This aligns with India’s Extended Producer Responsibility (EPR) framework and supports the United Nations Sustainable Development Goals (SDGS), particularly SDG 12 (Responsible Consumption and Production) and SDG 13 (Climate Action).

The Power of Design and Innovation

Circularity also means rethinking design. Products must be built to last, repairable, and ideally recyclable or compostable at the end of their life. At EcoKaari, our bags are not only made from waste—they’re made to reduce waste. They’re reusable, washable, and durable.

Furthermore, we don’t just create products; we create awareness. Every bag has a story card explaining its impact—plastic saved, artisans supported, and hours of weaving involved. This transparency invites consumers into the circular economy.

Scaling the Circular Economy in India

The circular economy isn't new for India, with its large informal sector and deep tradition of reuse. It’s embedded in everyday practices—from repairing shoes to repurposing sarees. The challenge is formalising and scaling these efforts with policy support, innovation, and consumer participation.

Brands like EcoKaari are leading the way, proving that sustainability and livelihoods can go hand in hand. As climate change accelerates, circularity is not just an option—it’s a necessity.